How to direct traffic to certain merchandise without offering a discount – Persona Identification
So, you installed Google Analytics, now what?
Multivariate testing extends creativity
How to determine if someone is going to convert in less than a second and help them along the way
Use Landing Pages to A/B or Multivariate Test Elements on Your Site
Use UTMs to retarget abandoned carts
Use keywords to (re)learn our customers’ cultural identities, fears, and aspirations in a post-pandemic economy
How to create a luxury digital experience
Semiotics = Branding
What’s for sale–the product or the brand?

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